News broke at the end of April 2012 a live-action Halo original web series was in the works. It was revealed the entertainment property would be the product of a collaboration between 343 Industries (an internal division of Microsoft that functions as a ?steward? of the Halo franchise) and Machinima.com (the biggest YouTube network on the planet) and released in five weekly installments under the banner of Forward Unto Dawn on Waypoint (Halo?s online community) and Machinima Prime (the biggest YouTube network?s channel that?s part of the $100 Million YouTube Originals Initiative). The online original is expected to be one of (if not the) biggest online originals to date in terms of budget and eyeballs. Allen Debevoise, the CEO at Machinima, told me during a keynote Q&A at OMMA Video he believes the series may be a tipping point for online video. ?This program has the potential to be for Machinima what Oz was for HBO,? he said, before he noted how the one-hour drama put HBO on the map as a major player in the original entertainment industry and laid a solid foundation for future HBO mega hits like The Sopranos. If you can judge an entire, multi-episode, multi-million dollar original web series by a 57-second teaser trailer, Debevoise may be right.
Visit Tubefilter for more great stories. make your own wood pellets mill make your own wood pellets from sawdust
No comments:
Post a Comment